Energy of the Nation, more than just the ‘world’s first social media driven light show’

Here at TweetedReview we love a good tweet, so imagine our delight when we heard about the ‘world’s first social media driven light show’ driven by tweets!

At 9pm every evening until the end of The Olympics London will be lit up by another light show, but this time using The London Eye; excitingly it will be lit up using the energy of the nation’s tweets around The Olympics.

SoSo Limited (some clever guys from MIT) and Mike Thelwall (a clever British professor from the University of Wolverhampton) have devised a way of not only tracking the sentiment of the Great British public but to display it all as a light show, hence creating the ‘world’s first social media driven light show’. You can of course go to the London Eye and watch the show but for those who can’t, it is also being streamed live every night from the Daily Mail hub. If you do make it to the London Eye, make sure you visit their mission control which will give you a far better insight to how it all works than this article ever could.

But there is more to it than that, EDF Energy, who are one of the London 2012 sponsors have also launched a portal so you can see the ‘Energy of the Nation’ in real time, showing you everything from trending athletes to the most positive place in the country. While on the energy map you can see virtual tweet worms moving around the area from where they have been sent.

An Iphone app called Energy2012 has also been launched which also shows you the map and lets you pan, zoom and search locations. (you can only see the sentiment of the tweet worms when it’s paused) Update: An Android version has now been released. Their Facebook app goes even further and shows you how positive your Facebook profile is; we got 49% which is only 1% below our glass being half full.

Have a play, watch the show, after all this is truly the first social media Olympics

Also for a more info you can read this great article from @Emmabarnett from the Telegraph ‘Happy Olympic tweeters to light up London Eye’


About author


Editor of this little Website/Blog

View all posts by admin


No comments yet.

Be first to leave your comment!




Your comment:

Add your comment